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Small business, marketing, social media and design

A beginner’s guide to WordPress security

Self-hosted WordPress websites are powerful marketing tools for business. Being an open source platform, WordPress offers endless possibilities, the most profesional looks and the latest functions. But, as some would say, with great power comes great responsibility and this case is no exception. Security should be your number 1 priority when working on your website. The platform already takes care of a great part of it but there is still a lot you can do to shield your site from...

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Instagram challenge: Grow your account in 7 days + new Resource Library!

Ready to give your Instagram account a boost? I've prepared a challenge with a total of 7 actionable items, one for each day of the next week (or whenever you want to start it). The main idea behind this challenge is to incorporate the following actions into your routine, some of them daily, others once or twice a week. If you do it that way, you will probably see an important increase on your account numbers as well as on the engagement level...

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19 essential WordPress plugins that will supercharge your site + WordPress lessons via Skype

If you have a WordPress website you probably know that, along with the theme you are using, plugins are the biggest power source of this platform. However, when it comes to choose the right ones for your site, it gets trickier. There are almost 40,000 options on the WordPress Plugin Directory to achieve different functions so a little help doesn't hurt. Here you have a list of essential WordPress plugins I use and love.   Avoid spam comments Akismet. This is probably one of...

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18 Happy Fonts to Download for Free

  Here you have a new collection of free fonts to use on your creative projects! These are perfect for designing birthday cards, children books and any other fun graphics. Most of them are free for personal use and some of them even for commercial use. Don't forget to check the license for each one. Click on the following names to download them: Sugarpunch  ·  2Peas Goofball  ·  Delius Swash  ·  Gaitera Ball  ·  PastelBlock  ·  Idolwild  ·  Vanilla  ·  Keyboard Plaque  ·...

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Instagram Stories: 7 tricks and 7 ideas to market your business

  This functionality may be new to the Instagram platform but it has been out there on Snapchat for quite a while. Instagram stories are similar to Snapchat stories in every possible way: you can post both photos and videos, customize them with text and color doodles, add filters (though not as elaborate as on Snapchat), only your followers can see them and they just last for 24 hours. I've had a Snapchat account for some time now but I have never posted a public...

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How to schedule Twitter and Facebook posts for a more efficient social media strategy

  Right now, we want to be present on all the available platforms to promote our business and connect with our audience. We all learn pretty early in the journey that social media is one of the most powerful marketing tools we have. But managing all the social media accounts of a business can be a very time consuming task. Additionaly, if you want to post daily and at different times depending on the platform, it can lead you straight into...

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