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Small business, marketing, social media and design

A guide to bullet journaling for small business owners

At the moment, the bullet journal method seems to be always present when talking about organization and productivity in any field you can imagine. But why is that? What makes this journaling concept so popular? If you are new to the bullet journal movement, you are about to find out. If you are a small business owner who already knows and uses a bullet journal, scroll down to the last section to download a super useful freebie.   What is a bullet journal?   As fancy as it may sound, a bullet journal is simply a planner that you can configure yourself on a blank notebook. Is that all? Yes and no. The creator of the method, Ryder Caroll, developed a simple structure and...

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How to set up Google Alerts and how you can use it for your business

Google Alerts is probably one of the simplest yet most powerful tools available for small business owners out there, and still many don't know about it or don't use it regularly. It is free and super easy to set up (quick tutorial at the end of this post). But what is Google Alerts? It is a bot that automatically sends you emails whenever new content is published (indexed by Google) including one or several key phrases of your choice. For each one of these search terms or phrases, you can configure email frequency, language, and region, as well as some other filters with only a few clicks. But again, how can I use this tool as a small business owner?...

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[UPDATED] What is the real cost of opening and running an Etsy shop?

When it comes to starting a small business, especially if it is related to the handmade world, Etsy is one of the first options for selling goods online people find out about. Many business owners start their adventures on this platform and a great number of them keep their shop open way after they have reached a good level of recognition and have their own standalone website. That’s my exact case: I started my graphic design shop 8 years ago and even though most of my sales come from my own website now, I still keep my presence on Etsy because it is where most of my new clients find out about me. Another reason why I like it and...

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25 Instagram post ideas for small business owners

Coming up with good ideas for Instagram posts can be a little daunting when you are trying to run all aspects of your business and having a life in between. If you also want to share meaningful content that will connect with your audience, it starts getting even trickier. Today, I bring you a printable list to never run out of ideas for quality Instagram content that will help you improve your brand online image and engage with your followers. You can download it for free at the Resource Gallery.  Also, the Premium Branding Pack is 15% off on my Etsy shop until the end of the month! You save over $100 during the promotion. If you were thinking about renewing...

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If you are a small business owner, these podcasts will inspire you

A new year always starts with a bit of a resolution-making and goal-setting craze, especially if you are a small business owner, am I right? Whether you are still thinking about opening a business or yours is already thriving, January invites us to look further, get excited and fill that bullet journal with endless to do lists. Today, I bring you a list of some of my favorite podcasts in the hopes of helping you get inspired and motivated while you conquer all those milestones.   Being Boss Being Boss is a podcast for creative entrepreneurs, freelancers, and side-hustlers. Join Emily Thompson and Kathleen Shannon as they dig into the mindset, habits, routines, and boundaries that help you make money doing what you...

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