3 easy tips for a better customer service

A good amount of positive reviews for any product or service you see on the internet, usually mention a great customer service in one way or another. This aspect of a business, especially if it is an online business, is crucial when it comes to brand reputation and client trust. It can really be a decisive factor when someone approaches you as a potential client. It is clear a lot of work involved goes a good customer service, but still, there are some simple actions you can take to start improving fairly easily and right away.   Use canned email responses No matter how extensive and detailed your website’s FAQs section is. You will always have to repeat the same info over and...

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Small Business Feature: Pops n’ Chill

  Finally, after a long time I'm back with business features! Today I want to introduce you to Maria Victoria, the owner of Pops n' Chill, an artisanal handmade pops business in Virginia. We worked together to create her logo, website and other marketing materials and now she has kindly answered some questions about her colorful adventure. Enjoy!   What products or services do you offer and how long have you been around? I make and sell Gourmet Artisan frozen treats like popsicles and ice cream. I started selling my products at my local farmers market summer of 2015.   How did you get the background and skills necessary to run this type of business? I love making desserts for family and one of them is making...

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Small Business Feature: Carmen Alava Deco & Home Staging

  Today's business feature is a very special one! I want to introduce you to Carmen, a Spanish girl with a passion for home decor and interior design who decided to start her business in one of the most difficult scenarios: right after moving to a completely different country. I worked with Carmen to create her logo one year ago, when all of this was just a project. Now it is a reality and you can read more about her, her thoughts and experiences in this short interview. Enjoy!     What do you sell and how long have you been around? I set up my home decor business 6 months ago, after moving to Costa Rica with my family, and after weeks and weeks of looking,...

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Small Business Feature: MJ’s Custom Cookies

  A new Small Business Feature for all of you! Talking with the wonderful MJ from MJ's Custom Cookies this time. I've been working with her to renew her logo and create a coloful website and I can say she is definitely a smart cookie :) Enjoy!   What do you sell and how long have you been around? I make custom cookies for all sorts of occasions, such as: birthdays, baby and wedding showers, anniversaries, corporate events, logo and photo cookies, to name a few. I have been around for about a year and a half.   How did you get the background and skills necessary to run this type of business? I am actually not a trained baker, but have been baking as a hobby for...

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Small Business Feature: Laura Long from Magpie Moonshine

  Today I bring you a new Small Business Feature featuring Laura Long from Magpie Moonshine this time. She is an artist, a printmaker and also creates beautiful handbound books. I designed her logo some time ago and I have been follow her work since then. She shares her thoughts about running a creative business, being an artist and how to get started. Enjoy!     What do you sell and how long have you been around? I sell handbound books and greetings cards under the name Magpie Moonshine. I’ve been doing this for about 2 years now, though it’s been the last 6 months where I’ve focused more seriously on my business. I’m also a printmaker and am in the process of moving my artwork...

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Small Business Feature: Sugarloaf Photography

  Sometimes the idea of starting a business can arrive from some of our most common everyday tasks. That's what happened to Jussara. She is the owner of Sugarloaf Photography and in this interview she is sharing some of her thoughts about managing a small photography business.   What do you sell and how long have you been around? I’m a custom photographer. I specialize in newborn, child and family portraits. I developed a passion for child photography and got started much like every other mom who does photography: taking pictures of my own baby. I established Sugarloaf Photography in the summer of 2011 and I am eternally grateful that this path has opened up for me.   What makes you a custom photographer? Custom photography is about the artist behind the camera. It’s not just taking a...

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