small business Tag

Free printable: Yearly Income Tracker

The new year is almost here so it is time to start thinking about new strategies, possibilities and projects. This printable freebie will be super useful to help you with your goal planning and tracking during the next 12 months (or whenever you want). You can use it to keep track of multiple sources of income each month of the year, including fields for your money goals, the actual amount you earned and totals for each month and each income stream. Alternatively, you can also use it for number of sales, number of new clients, etc. Head over to the Resource Library to download it for free and don't forget to share this post with your business owner community. What other printables would be useful for...

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3 easy tips for a better customer service

A good amount of positive reviews for any product or service you see on the internet, usually mention a great customer service in one way or another. This aspect of a business, especially if it is an online business, is crucial when it comes to brand reputation and client trust. It can really be a decisive factor when someone approaches you as a potential client. It is clear a lot of work involved goes a good customer service, but still, there are some simple actions you can take to start improving fairly easily and right away.   Use canned email responses No matter how extensive and detailed your website’s FAQs section is. You will always have to repeat the same info over and...

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WordPress.com vs WordPress.org: what are the main differences?

If you happen to hang around Facebook groups for entrepreneurs and business owners you have probably noticed this is one of the most frequently asked questions when talking about WordPress websites: what is the difference between WordPress.com and WordPress.org? It is understandably confusing if you have just started dipping your toes on the waters of this content management system. Another common situation is you didn’t build your website yourself and now that you are planning to do some updates you have found out your options are limited because of a wrong choice of platform. The answer to the question is not simple: there are many differences between both options. The main one that could summarize everything is that WordPress.com is similar...

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How to set up an image-based email signature on Gmail – Step by step tutorial with images

  Whenever I create an image-based email signature for any of my clients, the next natural question is always "How do I set it up on my email account?". After a pretty long time offering this service, I can say most small business owners I've worked with manage their emails through Gmail. That's why I have decided to create this quick tutorial in 5 easy steps including images for reference. Other email services may have a different interface but I'm sure the process is very similar. I hope you find it useful!   Step 1. Prepare your images The first thing you need is obviously your signature images. Your email signature can include one or several images. What you need to keep in mind is you can...

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What is the real cost of opening and running an Etsy shop?

When it comes to starting a small business, especially if it is related to the handmade world, Etsy is one of the first options for selling goods online people find out about. Many business owners start their adventures on this platform and a great number of them keep their shop open way after they have reached a good level of recognition and have their own standalone website. That’s my exact case: I started my graphic design shop 4 years ago and even though most of my sales come from my own website now, I still keep my presence on Etsy because it is where most of my new clients find out about me. Another reason why I like it and...

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Small Business Feature: Pops n’ Chill

  Finally, after a long time I'm back with business features! Today I want to introduce you to Maria Victoria, the owner of Pops n' Chill, an artisanal handmade pops business in Virginia. We worked together to create her logo, website and other marketing materials and now she has kindly answered some questions about her colorful adventure. Enjoy!   What products or services do you offer and how long have you been around? I make and sell Gourmet Artisan frozen treats like popsicles and ice cream. I started selling my products at my local farmers market summer of 2015.   How did you get the background and skills necessary to run this type of business? I love making desserts for family and one of them is making...

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5 apps and resources you need as a small business owner

Running a business involves a ton of hard work, wearing different hats at the same time and tackling endless to-do lists, among many other things you already know. There aren't any apps or tools out there that will take care of all this for you but there are some very useful resources that will definitely help you stay organized and make the most out of your time. Here you have some of my favorites.     Evernote You can think of it as a bunch of multimedia notepads. You can use each one of them to create lists or to keep track of any aspects of your planning: current projects, business expenses, interesting links to check later, pending product ideas...

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Worth-reading insights from 14 small business owners

Very often the advice we most need is not the one from the prestigious business magazine or the ultra famous marketing coach, but that from the fellow entrepreneur and small business owner who is still on his/her way or has even just started. A different approach to the same problem or a reminder of something we actually once had in mind but have been forgotten during the process can be of great help. On this massive post, I've wanted to gather the experiences and opinions of 14 Etsy shop owners who started from the very beginning to slowly build a professional business out of their true passions. I've asked them 4 questions on their background, challenges and advices for new entrepreneurs and they have given...

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9 essential websites for small business owners and entrepreneurs

    Whether you are thinking about starting your own business or you are already there, you don't have to do it alone. There are a lot of really good reference sites out there packed with useful tips, free guides, podcasts, forums and news about social media, marketplaces and trends. Keeping an eye on some of these websites will help you stay connected to a broader community of people with the same needs and interests as you as well as eventually finding new clients. Here you have a list of some of the websites I usually check on a regular basis.   Social Media Examiner Here you will find dialy posts about the latest news on social media and blogging, super useful tips to help you...

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Etsy Favorites Vol. 6

    1. RAIN DROP/ hand screen printed pencil case by AIYshop 2. Handmade leather eye and lips necklace by BenuMade 3. Peach & Gold Air Plant Planter Pod by ThriftedandMade 4. Felt Pizza Bookmark by InspirationalGecko 5. Blue Wall Clock by PilipArt 6. Black Reindeer Brooch by bugga 7. Black hair mermaid wooden necklace by bottleofclouds 8. Pink Blue Ombre Earrings by MadeByAstrid 9. Tribal fitness headband by JLeeJewels   [Tweet "Etsy Favorites Vol. 6"]  ...

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