small business Tag

A guide to bullet journaling for small business owners

At the moment, the bullet journal method seems to be always present when talking about organization and productivity in any field you can imagine. But why is that? What makes this journaling concept so popular? If you are new to the bullet journal movement, you are about to find out. If you are a small business owner who already knows and uses a bullet journal, scroll down to the last section to download a super useful freebie.   What is a bullet journal?   As fancy as it may sound, a bullet journal is simply a planner that you can configure yourself on a blank notebook. Is that all? Yes and no. The creator of the method, Ryder Caroll, developed a simple structure and...

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How to set up Google Alerts and how you can use it for your business

Google Alerts is probably one of the simplest yet most powerful tools available for small business owners out there, and still many don't know about it or don't use it regularly. It is free and super easy to set up (quick tutorial at the end of this post). But what is Google Alerts? It is a bot that automatically sends you emails whenever new content is published (indexed by Google) including one or several key phrases of your choice. For each one of these search terms or phrases, you can configure email frequency, language, and region, as well as some other filters with only a few clicks. But again, how can I use this tool as a small business owner?...

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[UPDATED] What is the real cost of opening and running an Etsy shop?

When it comes to starting a small business, especially if it is related to the handmade world, Etsy is one of the first options for selling goods online people find out about. Many business owners start their adventures on this platform and a great number of them keep their shop open way after they have reached a good level of recognition and have their own standalone website. That’s my exact case: I started my graphic design shop 8 years ago and even though most of my sales come from my own website now, I still keep my presence on Etsy because it is where most of my new clients find out about me. Another reason why I like it and...

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Are you opening a new Etsy shop? Step-by-step checklist

As those of you who follow me on Instagram probably know, I’ve recently opened my third Etsy shop! I already have a graphic design shop, an illustration shop and the new one is for printable posters, Wise Magpie Prints. It had been so long since I last opened a new shop on Etsy that I had already forgotten how many details went into the process. Even though I had most of the important aspects figured out, it took me a while to finish the basic configuration and while I was at it, I thought a step-by-step checklist could have really come in handy. So that’s what I’m bringing you today! I’ve created a detailed list of items you need to...

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The life-changing magic of adding times to your to-do list + Free Printable Daily Planner

Do you ever get a feeling of helplessness when you have spent a couple of hours in front of your computer doing this and that but then you look at your to-do list and it is still as massive as it was before? I bet sometimes you are ready to work but don't even know where to start. It is impossible not to find yourself in that situation from time to time when you work from home and/or on your own business. I think the main problem is we usually have deadlines imposed by others but none imposed by ourselves on a smaller scale. We know we have to do these many things today but, well, we have all day,...

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Free printable: Yearly Income Tracker

The new year is almost here so it is time to start thinking about new strategies, possibilities and projects. This printable freebie will be super useful to help you with your goal planning and tracking during the next 12 months (or whenever you want). You can use it to keep track of multiple sources of income each month of the year, including fields for your money goals, the actual amount you earned and totals for each month and each income stream. Alternatively, you can also use it for number of sales, number of new clients, etc. Head over to the Resource Library to download it for free and don't forget to share this post with your business owner community. What other printables would be useful for...

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3 easy tips for a better customer service

A good amount of positive reviews for any product or service you see on the internet, usually mention a great customer service in one way or another. This aspect of a business, especially if it is an online business, is crucial when it comes to brand reputation and client trust. It can really be a decisive factor when someone approaches you as a potential client. It is clear a lot of work involved goes a good customer service, but still, there are some simple actions you can take to start improving fairly easily and right away.   Use canned email responses No matter how extensive and detailed your website’s FAQs section is. You will always have to repeat the same info over and...

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WordPress.com vs WordPress.org: what are the main differences?

If you happen to hang around Facebook groups for entrepreneurs and business owners you have probably noticed this is one of the most frequently asked questions when talking about WordPress websites: what is the difference between WordPress.com and WordPress.org? It is understandably confusing if you have just started dipping your toes on the waters of this content management system. Another common situation is you didn’t build your website yourself and now that you are planning to do some updates you have found out your options are limited because of a wrong choice of platform. The answer to the question is not simple: there are many differences between both options. The main one that could summarize everything is that WordPress.com is similar...

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How to set up an image-based email signature on Gmail – Step by step tutorial with images

  Whenever I create an image-based email signature for any of my clients, the next natural question is always "How do I set it up on my email account?". After a pretty long time offering this service, I can say most small business owners I've worked with manage their emails through Gmail. That's why I have decided to create this quick tutorial in 5 easy steps including images for reference. Other email services may have a different interface but I'm sure the process is very similar. I hope you find it useful!   Step 1. Prepare your images The first thing you need is obviously your signature images. Your email signature can include one or several images. What you need to keep in mind is you can...

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