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Marketing

19
November

SEO Basics for Small Business Owners

November 19, 2025
In Marketing, Web design
By Cris CM

A beginner’s guide with tools like Ubersuggest and Google Keyword Planner Search engine optimization (SEO) can feel intimidating when you’re just getting started, but it doesn’t have to be. With a bit of structure and a few reliable tools, you can improve your visibility online and attract customers who are actively searching for what you offer. In this guide, we’ll break down the fundamentals of SEO in a simple, approachable way, perfect for small business owners who want results without becoming SEO...

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30
October

32 Free Notion Templates for Different Types of Small Businesses

October 30, 2025
In Apps, Business, Marketing
By Cris CM

If you’re running a small business (or helping someone who is), having a good system in place can make a huge difference. Below you’ll find 32 free Notion templates for different types of businesses. Each section links to ready-to-use dashboards, client trackers, content planners, and more. You can duplicate the pages, remove what you don’t need, or even adapt them for a different niche, just make them your own. And of course, you can pair these super useful tools with my...

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15
October

Why Your Wix Website Isn’t Showing Up on Google (and How to Fix It)

October 15, 2025
In Marketing, Web design
By Cris CM

You’ve spent hours designing your Wix website, picked beautiful colors, added all your content… and yet, when you Google your business name or your services, your site is nowhere to be found. If that sounds familiar, don’t worry, you’re not alone. Many small business owners and entrepreneurs run into this problem after publishing their Wix website. The good news? You can get your site to show up on Google with a few simple SEO tweaks. Here’s what might be happening and how...

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03
April

Local SEO Tips to Get More Clients in Your Area

April 3, 2025
In Business, Marketing, Social Media
By Cris CM

  Attracting local clients can be challenging, especially when competition is high. Fortunately, Local SEO can help you reach potential clients in your area who are searching for the services you offer. By optimizing your website and online presence for Google My Business (GMB), local citations, and geo-targeted keywords, you can improve your visibility and connect with clients who need your help.   Optimize Your Google My Business Profile   Google My Business (GMB) is a free tool that helps businesses appear in local search...

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10
October

33 Free Notion Templates for Small Business Owners

October 10, 2023
In Branding, Marketing, Personal
By Cris CM

  By now, you all know how much I love Notion to organize everything in my business, my passion projects and my personal life. Today, I wanted to share with you a collection of free Notion templates I have found online that can help small business owners of all niches manage everything more effectively. You can easily duplicate these templates to your own dashboards and start using them right away. Enjoy!   Business   Business Monthly Update by SoftGist Business Plan Template by Sinaia Notes Business Model...

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26
April

The best Mailchimp alternatives for 2023 (free and paid)

April 26, 2023
In Marketing
By Cris CM

As a small business owner, you need to have a reliable email marketing platform to help you communicate with your customers and grow your business. While Mailchimp has been one of the most popular choices in the past, their recent changes in pricing and the fact that they count unsubscribed contacts as part of your list, among other issues, are driving many people away. In this blog post, we'll discuss some of the best Mailchimp alternatives available right now, focusing...

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12
January

15 lead magnet ideas to grow your email list

January 12, 2022
In Marketing
By Cris CM

Having an extensive email list to which you can advertise your products or services is one of the most valuable assets you can have as a business owner. Offering an opt-in reward is the most effective way of getting people to sign up for your email list. You are asking for their data so it is only fair to give them something in return. Here you have some highly converting lead magnet ideas that will help you get more subscribers...

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21
April

3 passive income ideas for small business owners

April 21, 2021
In Business, Marketing
By Cris CM

I’m sure you have heard of and read about passive income many times before, as the concept is becoming ever more popular in the small business world. To start, what is passive income? It is that income you receive from something you created once and keep selling more or less on autopilot without the number of sales adding work time to your schedule. Even though passive income can be low maintenance, there is a variable amount of work involved in...

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02
February

6 processes you should automate in your small business

February 2, 2021
In Business, Marketing, Social Media
By Cris CM

The day-to-day of running a small business involves many tasks that we need to perform regularly, some of them crucial to our success. By automating these processes, even partially, you will be able not only to save time and money but also reduce errors and market your business more efficiently. Here you have some ideas on tasks you can start automating today.   Pre-written email responses This one is the perfect example of how an automated process can save you loads of time....

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02
December

How to open an Instagram shop step by step

December 2, 2020
In Business, Etsy, Marketing, Social Media
By Cris CM

If you are on Instagram, you have probably noticed the app layout has recently changed considerably. Along with regular posts and stories, there is a huge emphasis on Reels and Shopping now. They are not new elements but after this last update, they are gaining much more attention. That means if you are a small business owner selling products online and you were not using Instagram Shopping yet, this is a great moment to start. Here you have a step-by-step...

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