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business Tag

Checklist: 9 back to school ideas to get your business rolling after the holidays

September is the perfect time of the year for giving a boost to your business strategy, trying new marketing ideas and creating processes that will help you be more efficient. Everybody is coming back from the holidays and ready to get back to work, so having certain things under control will help you ride this wave like a master. Here you have a checklist including some back to school ideas to get your business on point this month. Access the Resource Library to download it for free.   [Tweet "Checklist: 9 back to school ideas to get your business rolling after the holidays"]...

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Free printable: Yearly Income Tracker

The new year is almost here so it is time to start thinking about new strategies, possibilities and projects. This printable freebie will be super useful to help you with your goal planning and tracking during the next 12 months (or whenever you want). You can use it to keep track of multiple sources of income each month of the year, including fields for your money goals, the actual amount you earned and totals for each month and each income stream. Alternatively, you can also use it for number of sales, number of new clients, etc. Head over to the Resource Library to download it for free and don't forget to share this post with your business owner community. What other printables would be useful for...

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“Everyone” is not your target market

    Everytime I start a custom logo or website design project with a new client I send him/her a detailed questionnaire in order to get to know them and their businesses better. It is extremely important to have this extra information in order to start working on the initial design concepts. Having a clear aesthetic idea is never enough. One of those questions I always ask is "Who is your target market/audience?". Very often I receive the wrong answer: "Everyone" or "Men and women ages 15-65". Why is this an incorrect approach? Well, it is really simple: you can't speak to such a wide range of people using the same language -copy, images, products- and attract them all. If you try to reach different...

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5 videos on starting an online business

  For those of you who are thinking about starting a new online business, renewing your current one or just need a reminder of the good reasons why you started, today I bring you a selection of 5 videos by some of the greatest female business coaches on the net: Denise Duffield-Thomas, Laura Roeder, Natalie Sisson, Marie Forleo and Alex Beadon. If you can listen to music/poscasts while working this is perfect for boosting your business creativity. Enjoy and don't forget to share!             ...

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